I illustrated the Raised Real repeating pattern that is used in the packaging, marketing collateral, and event design. I created this pattern with an organic and edible feel that maintains a clean and modern aesthetic. The pattern brings an elevated and approachable aspect to the brand that solves for truly catching the attention of the target audience; millennial parents. Each object in the pattern is an ingredient in the actual Raised Real product.
I have illustrated various chalkboard murals for Raised Real office and events in New York, Los Angeles, and Washington DC. Sometimes I hand off my designs to be carried out by chalkboard artists, but I love to do it myself if I can!
Traditional Editorial illustration
For various freelance illustration projects my weapon of choice is watercolor and ink.
I enjoy illustrating plants, animals, and food. I take commissions on the regular, but also love filling a good personal sketchbook. I consider the practice free therapy
As freelance projects, I have created a series of nutrition-related illustrations for local private practice nutrition clinics. These particular illustrations served as fresh, colorful and engaging visuals to solve for catching the attention of an affluent target audience for Simply Nourished Nutrition. I am rather familiar with drawing food whether that be with a pen, brush, stylus or mouse.
I created the style and aesthetic and then illustrated out a series of cartoons as part of the Raised Real packaging collateral. I created the look and feel to balance out a sense of authenticity, approachability, and modern aesthetic.